Apple Versus Google: Who’s Winning the App War in 2023?

Apple or Google Apps

Apple Versus Google Apps

If you buy a phone, it is not just about choosing the brand or the operating system. It is also about deciding which apps to choose for your email, driving directions, music, and everything else.

Google’s Android and Apple’s iOS are the two major operating systems used primarily in mobile technology, such as smartphones and tablets. Based on Linux and partially open source, Android is more PC-like than iOS in that its interface and core functionality are generally more customizable from top to bottom. However, iOS’s unified design elements are sometimes considered more user-friendly.

You should choose your smartphone and tablet system carefully, as switching from iOS to Android or vice versa will require you to re-purchase apps from either Google Play Store or the Apple App Store. Android is now the most-used smartphone platform worldwide. The use of Android is for many different phone manufacturers. The use of iOS is only on Apple devices such as the iPhone.

For the sake of conciseness, we’ll focus on the default apps you will most likely use on your phone-

  • Leaving out digital services (like YouTube Music and Apple Music)
  • Software more commonly used on a computer (like Apple Pages and Google Docs)
  • Digital assistants (Google Assistant and Siri)

Emails- (Apple Mail vs Gmail)

We think most people will agree with us when we say that in Apple vs Google, Gmail beats Apple Mail in most key areas:

  • Its search and sorting capabilities.
  • The look of the interface.
  • The features it offers.

Gmail lets you snooze emails and send emails with an expiration date, and Apple Mail, for example, doesn’t, although both apps can now schedule emails.

Apple Mail is okay by any means;

  • It lets you efficiently manage multiple accounts.
  • Group conversations into threads
  • Perform quick swipe actions
  • Generally, performing email tasks, but there’s a reason many third-party apps have tried it. Improve the email experience on iOS and fill in some of the current feature gaps.

And the conqueror is Gmail.

Maps- (Apple Maps vs Google Maps)

In Apple vs Google, Google Maps had a seven-year head start on Apple Maps, and while they’ve caught up a lot, they haven’t reached parity yet — and, like Gmail, we think most people will agree. Apple Maps is an excellent mapping app, but it lacks the breadth and depth of Google’s equivalent, especially regarding global coverage.

  • In Apple vs Google, Apple Maps is gradually adding features that Google Maps lacks – Street View (Look Around),
  • Augmented reality pedestrian navigation,
  • Multi-stop routes,

But Google Maps still has the edge, whether bookmarking and viewing places, saving maps for offline use or seeing how busy a particular location is before you arrive.

And the conqueror is Google Maps.

Web Browser- (Apple Safari vs Google Chrome)

All mobile web browsers need is to give you a window to the internet, so these apps have less room for extra features than some others. Safari and Chrome cover the basics, including multi-tab browsing, private or incognito mode, bookmarking, easy link sharing, and tightly integrated web search features.

Dig into the details, though. Safari has more going for it, whether it’s tighter privacy and tracking controls or additions like an integrated reader view that removes page distractions. Of course, your choice here will largely depend on what you rely on on your desktop, as you’ll want to keep everything in sync with your phone.

And the conqueror is Apple Safari.

Messaging- (iMessage vs Google Chat)

At this point, iMessage is a mature, stable messaging platform with almost everything you could want: read receipts, location sharing, reaction effects, the ability to un-send messages, and much more. Seamlessly syncs your messages between iPhones, iPads and Macs, so you don’t always have to chat on your smartphone.

Google’s messaging strategy continues to be a mess: Chat has now taken over Allo, Hangouts and everything else, but it needs to play better with Apple. It’s a good chat app and offers some valuable features, but its only real advantage over iMessage is that you can use it on any device, Apple or not.

And the conqueror is iMessage.

Video calls- (FaceTime vs Google Meet)

Video calling apps require fewer features, so FaceTime and Google Meet don’t have as many choices as some other apps: Both Google or Apple apps let you quickly connect to your contacts via video, both support video conferencing, both allow you to blur the background, and both let you share, what’s on your phone screen.

It’s hard to pick a winner here because they both do all the essentials well. Of course, Google Meet has more extensive Zoom-like features for teams and businesses across platforms, but FaceTime is much better for high-quality, straightforward one-on-one calls on your phone.

And the conqueror is FaceTime.

Image Storage- (Apple Photos vs Google Photos)

Apple Photos and Google Photos show the two tech giants playing to their strengths: Apple’s app is neat, tidy and packed with valuable features. Google’s app excels in search and AI (including facial and object recognition ). Apple Photos looks better, while Google Photos works more intuitively.

Google or Apple apps offer intelligent sorting features, editing options, and tight integration with other apps. There’s hardly any area where one excels over the other, but if we’re focusing on the mobile apps — and ignoring the web interfaces, for example — we think Google Photos is a bit smoother and easier to manipulate.

And the conqueror is Google Photos.

Notes- (Apple Notes vs Google Keep)

At first glance, Apple Notes has more, but Google Keep packs many features into a simple interface. Both Google or Apple apps let you collaborate on notes with other people, both apps let you combine images and lists and text, and both apps let you use labels to make things easier.

There are also differences here: password-protected notes in Apple Notes and the ability to set reminders next to messages in Google Keep. While Google Keep is a great note-taking app, Apple Notes seems to have more going for it – including excellent filtering options and smart tags – and we’d say it’s the better app.

And the conqueror is Apple Notes.

News- (Apple News vs Google News)

News apps from Google or Apple apps store are constantly evolving and changing, offering a selection of popular trends and personally recommended articles. In both apps, you can dive into news based on topics of interest or a specific area, although management is easier if you use Google News.

Instead, Apple News tries to create a Flipboard-style interface that looks nice. When it works, it works very well. At the same time, Google News might be faster and more comprehensive; we think Apple News is ahead here because it aims for a more curated experience that is more aesthetically pleasing to the eye.

And the conqueror is Apple News.

Calendars- (Apple Calendar vs Google Calendar)

Calendars are another category of applications with little difference between the offerings from Apple and Google. After years and years of development, both of these tools have grown into competent, excellent calendar apps with most of the features you’ll need, from recurring events to calendar sharing to notifications when it is time to leave for a meeting.

In Apple or Google, Calendar wins the competition by a narrow margin: it’s one of those Google or Apple apps where the interface works and works well, and you get a few more options for planning events with others and is more intuitive to use. Plus, most of your contacts probably already use it.

And the conqueror is Google Calendar.

Voice Commands- (Siri vs Google Now)

iOS uses Siri, a voice-based virtual assistant that understands and responds to dictated and spoken commands. Siri includes many features, such as reading sports scores and locations, making restaurant reservations, and finding movie times at your local theatre. You can also dictate texts and emails, schedule calendar events, and use in-car audio and navigation.

Android offers a similar assistant, Google Now, which provides the capabilities mentioned above, plus it can monitor your calendar and verbally remind you when it’s time to leave. The voice assistance enables voice search and dictation.

And the conqueror is Google Now.


Consider the points above if you need clarification about your next mobile phone’s operating system or brand choice. Follow up on these points to determine your necessities regarding Apple or Google. If your concern is security, we would like to suggest Apple products, and if your concern is ease of use, we would like to offer Android products.


1. What are The Pros and Cons of iOS?

The pros and cons of iOS devices are as follows:

  • Massive app ecosystem:

Apple has an enormous ecosystem, but popular apps are available for both OS.

  • Deeper integration with Facebook and Twitter:

On iOS, it is easier to post updates and share on social networks as these platforms have deep integration with iOS.

  • The interface is locked down:

Limited customization options for home screens; only application icon rows are allowed. The wireless carrier does not have any third-party apps pre-installed. Users can only install apps from the App Store.

  • Software Upgrades:

Apple offers software upgrades for all devices with hardware capable of handling the new software. The devices will stay up-to-date with software features for at least two to three years.

  • Better privacy control:

iOS offers better control over apps’ access to users’ private information, such as contacts and location.

2. What is The Selection of Devices for Apple vs Google?

There is a wide range of Android devices available in many different price ranges, sizes and hardware options.

iOS is only available on Apple devices: iPhone as a phone, iPad as a tablet, and iPod Touch as an MP3 player. These tend to be more expensive than equivalent hardware using Android.

3. Do iPhones Use Google?

You can find many Google products and services on your iPhone. For example, you can search for Google Chrome. Read more about Google apps on your iPhone.

About Kate Magon 184 Articles
Kate Magon is a writer, story teller and a public speaker for many years. She has more than 5 years experience in content writing and she recently became a contributor at technewzbazaar. Cooking delicious food and travelling across the various places are her hobbies. Read her contribution on technewzbazaar dot com and leave your comments.


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