Best Social Media Platforms for Moving Companies in 2021

Social Media Platforms for Business

Best Social Media Platforms for Business

Social media has become one of the best marketing channels for any kind of business. If you own a company you should have a social media account in the name of your company it will increase your range to the customers and will eventually help you grow your company. The social media platforms are an excellent way of enhancing brand awareness, build connections with new customers also with existing customers.

Now, the question arises that among 65 social media platforms present, which one should I prefer for moving my company over it?

Here we are going to answer this same question, and are going to explore the best 5 social media platforms for business. Here in this article, we will also discuss that why should we use social media platforms for business? And some other factors too for making you more aware about this particular topic of Best social media platforms.

Best 5 Social Media Platforms for Business

  • Facebook

  • Instagram

  • Twitter

  • LinkedIn

  • YouTube

Now, that we know the names top 5 Social media platforms for business, we will know about them in a little detail.

1. Facebook.com

Thanks to Mark Zuckerberg we all know this name (Facebook) today, he even has somehow managed to be in the news for the past some years, but nobody can deny the fact that this person has developed the best social media platform for business that is currently available. Facebook is earning an extremely good profit with the help of the ads shown over it. If we talk over statistics and reports, in the third quarter of 2020, one of this best social media platforms have earned $ 21.4 billion also in total this platform has earned $78.9 billion from the last 12 months.

Now, the question comes, how is one of this social media platforms for business is managing to generate this much income?

The answer to this question is ‘Facebook ads’. One of this best social media platforms has over 1 billion active users every day. So, there is nothing to be surprised about that this platform has become the best to find your target audience, also to make an email list of audience and get new customers.

One of this social media platform for business is also a great way to communicate with your clients once you have managed to catch their attention.

Pros and cons of one of this social media platforms for business

ProsCons
  • It has an enormous reach to the audience.
  • Facebook Ads demands quite a heavy budget.
  • Provides targeted audience for the business.
  • It requires constant engagement.
  • Amazing for interaction with customers.
  • There is little-to-no control over your page if it got suspended once.
  • The analytics of Facebook is very powerful.

2. Instagram.com

One of this Best social media platforms is having kind of an “overnight success” story to mention. After two months of its launch which was in 2010, one of this social media platforms for business was having over a million users. This number is growing day by day and has reached over 1 billion, making it one of the best social media platforms for business as it has a great audience that can be easily targeted for business purposes.

When Instagram was launched, it was just a platform where you can simply post your pictures and share them with people you follow also with those who follow you back, it is still sticking to the same concept. Now, one of this social media platforms for business has discovered a new feature called “reels” through which companies do not have to say much about their product rather they can show their product and the value, price, etc. Can be easily shared.

Pros and cons of one of this best social media platforms

ProsCons
  • Consists of highly imploring visual elements.
  • Misleading metrics means not all the followers engage with you and you keep on thinking that you have a big amount of audience.
  • As compared to Facebook, Instagram is having more number a younger audience.
  • It requires a constant and aggressive schedule of posting pictures.
  • This can easily be operated through a phone.

3. Twitter.com

Twitter has developed a great marketing strategy from their get-go and the character limit. They say, give everyone a voice but reduce the “noise”. One of this best social media platforms is not limited to business only, journalists, celebrities and Presidents also use Twitter to update the audience about an incident or to share any news, articles, every day.

When it comes down to use Twitter for business, you can surely find ways to monetize this one of the best social media platforms. Doing this includes standing out from your competitors but constantly putting efforts to be able to keep your targeted audience engaged. Also, you will be able to add value to your content with each post.

Now, after talking this much about one of this social media platforms for business, we will move towards the pros and cons of one of this best social media platforms.

Pros and cons of one of this best social media platforms

Pros Cons
  • Seeing of ads is having 1-3% more success rate than Facebook.
  • A lot of “noise” to compete with.
  • One of this best social media platforms makes it easy for companies to engage their followers and also influencers.
  • This platform requires several tweets per day, you can settle for one or two.
  • You can easily target anyone by using ‘#’ and ‘@’.
  • Attracts a lot of traffic but doesn’t necessarily increase sale.

4. LinkedIn.com

LinkedIn can be known as one of the best social media platforms but also one of the very first modern social media platforms to establish itself. It has become not only one of the social media platforms for business but also has become a networking tool for professionals. One of this best social media platforms for business has revolutionized the way to seek jobs, find jobs and get hired for jobs. This platform has also become a great source of sharing your content with the audience.

One thing to keep in mind before start using one of this best social media platforms is that you are more likely to find business partners rather than finding new customers for yourself.

People doesn’t visit LinkedIn for online shopping or for entertainment purpose, it is purely made for professionals and for those who are really interested in working and not want to include any kind of fun into it. People visit LinkedIn to get updates from their industry, to know more about it, to follow what their other contacts are up to, overall to grow themselves on professional level.

Now, every best thing also has some flaws so does this platform. Let us have a look at the pros and cons of one of this social media platforms for business.

Pros and cons of one of this best social media platforms

Pros Cons
  • One of this best social media platforms is having more than 65 million of active users.
  • This platform is not designed for e-commerce.
  • This is very much suited for sharing business related content.
  • Preferred for home business and freelancers.
  • This is great for networking. Also through this it is very easy to recruit talented people.
  • As compared to other platforms, this has only a fraction of users.

5. YouTube.com

YouTube is working great with its video sharing concept and also giving a tough time to it’s competition (Instagram, tiktok, Snapchat). This has become one of the social media platforms for business as it shares the information through videos. People generally are more interested in watching and listening than reading about any product, because of which this platform has become one of the best social media platforms.

This platform claims to have 2 billion regular users every month, also because people visit YouTube not only for entertainment purposes but also to learn new things. This is the main reason which makes one of this best social media platforms and also a great and powerful tool for business.

With YouTube, you can create a channel and over that channel, you can upload your business-related videos whenever you want. One of this social media platforms for business has a very different way to connect with the audience as compared to any other best social media platforms. You can create blogs through which can make a live demonstration of your product, you can deliver the details and also can put the details like purchase link, etc. In the description box which shows below every video.

If you once get a hand over one of this best social media platforms for business and your audience, you can earn amazing benefits. This platform can prove to become a boon for you if you once got the proper knowledge of handling it and that knowledge will only come by experience. And this is what one of this best social media platforms demands, it demands your time, effort and consistency.

Pros and cons of one of this best social media platforms for business

Pros Cons
  • Through videos you can have more conversations with the audience.
  • Making a video can consume a lot of time.
  • Videos are a brilliant way to show the personality of your brand.
  • The audience has very high expectations for the quality of video/audio.
  • Videos are a way which very perfectly complements every strategy for marketing.
  • Video ranking can be a very difficult task.

Conclusion

After providing every possible information about the best social media platforms for business to you, all we can conclude is that social media platforms for business are a great option to enhance your business standard and to add more value to it. All you need to do is analyse that which of above mentioned social media platforms for business is more suitable for you and also will work for your business enhancement.

About Kate Magon 48 Articles
Kate Magon is a writer, story teller and a public speaker for many years. She has more than 5 years experience in content writing and she recently became a contributor at technewzbazaar. Cooking delicious food and travelling across the various places are her hobbies. Read her contribution on technewzbazaar dot com and leave your comments.

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